Mar 2Opinion leaders vs Influencers — 101 Guide to best practiceby Thanh Nguyen — OggaDoon PR and Digital Marketing Bristol In the digital marketing and PR hive at OggaDoon, we also find ourselves mapping out and exploring the media landscape. …Marketing6 min read
Feb 9A marketing blueprint for 2022 start-up successBy Nicola Finn — OggaDoon The New Year was a unique time for us passionate entrepreneurs, where a single tick of the clock prompts us to step aside from the day-to-day, look back, take stock and contemplate the successes and learnings of 2021, whilst resolving to do better and achieve…Marketing Strategies6 min read
Jan 177 Sustainable trends for businesses in 2022By Ella White — OggaDoon Sustainability is a topic that just keeps growing. For both consumers and for businesses, this year is about adapting to a new and more eco-friendly way of life as the devastating effects of climate change continue to devastate the planet. So, we won’t beat around…Green Marketing5 min read
Dec 20, 2021Top tips and trends for PR and social media 2021By Nicola Finn- OggaDoon Brand building goes beyond just logos and colours in your marketing material. It is about influencing what your stakeholders think about your proposition and your company based on their emotional experience. When refreshing a brand and creating an aura of trust it does not happen by…Brand2 min read
Nov 17, 2021Top Tips for Health Technology MarketingBy Nicola Finn — Oggadoon Here at Oggadoon, we know a thing or two about health technology marketing! In 2020, the UK attracted record levels of investment, maintaining its leading position in European digital health technology research. …Healthtech3 min read
Nov 17, 2021Top tips on how businesses should protect their brand and reputation after a cyber-attack.Global cyber-attacks during the Covid 19 pandemic have risen by 600% according to research published by the business insurance company Embroker. The increased digitisation as a result of adaptations due to the pandemic has increased the global playing field for cyber-crime. The news has been filled with examples of hackers…Cybermarketing4 min read
Oct 20, 2021How changing individual green behaviours can influence global politicsBy Ella White — Oggadoon The pandemic had us rethinking many aspects of our lives in the past 18 months: from our relationships to our lifestyles to our employment. Beyond the obvious pandemic-related news, which we won’t rehash here, a staggering 4 million people quit their jobs in April 2021…Green3 min read
Sep 17, 2021LINKEDIN PLANS TO EXPAND VIDEO FOCUSBy Elena Cazacu — Oggadoon Digital Marketing and PR B2B social media giant LinkedIn has acquired Jumprope, a ‘how-to’ video app meaning that creative tools on the platform are in for a major facelift. As of early August, content on the app will be exclusive to LinkedIn and from 20th…Digital Marketing2 min read
Jul 23, 2021How green behaviour is changing, and why it mattersBy Ella White, Oggadoon A lot changed in 2020. Don’t worry, we won’t rehash the endless ways in which a global pandemic has a negative impact. Instead, we thought we’d take some time to highlight a handful of positives. No: we don’t think the ‘be kind’ mantra will follow us…2 min read
Jul 20, 2021cuvama launches the first native Customer Value Management platform — the next evolution of CRMStart-up tech business cuvama launches first native Customer Value Management (CVM) SaaS platform CVM platforms drives revenue growth and predictability for B2B software businesses UK-based cuvama backed by Innovate UK grant Founding team has 75+ years combined experience in B2B software commercial roles and management consultancy across Europe and US …3 min read
